I have a little spot on one of my bookshelves which has been needing a little pop of colour for ages.
These cute triangle stand alone frames displaying some of my favourite photos was just what the home decor angels requested!
For this project I changed out the triangles from these mini mountains, so I didn’t even need to get out the trusty jigsaw. And one of the images I used was from Unsplash, another great free stock photo library which you will just love.
Wooden triangles (you can get your local hardware shop to cut them for you*)
*TIP: make sure your wooden triangles are thick enough to stand up by themselves.
Step 01: Sand down the edges of your triangle.
Paint on a couple of coats of your neon colour and wait until the edge is dry before moving onto the next step.
Step 02: Use your triangle as a template and trace on the back of the photo where you want your image to show.
Cut out your triangle.
Step 03: Glue your photo on to the triangle.
You can trim the image if it is overhanging at this point.
Now all that’s left to do is find a spot to display your cute new frames.
This project is great for using up those scraps of wood from other projects too.
Now it’s time to talk business. If you’re going to Alt, you’re going to bump into a lot of amazing businesses ready to share your future success, so how will you let them know what you do?
In my dreams, Love From Ginger is known worldwide for arts, crafts and pretty paper goods. The reality is that I’ve just started blogging for my business and I don’t have an enormous fan base and impressive blog stats.
I do have a lot of skills to offer and my traffic is increasing each month. I’ve been a regular contributor on some amazing big blogs, been featured in lots of lovely magazines and created a lot of projects that get pinned daily - these are all great things to be proud of, even if I am still a small blog. I also have some super lovely followers who I value immensely and who I would be happy to share giveaways and sponsored posts with for the right brand collaboration.
So I decided even though I haven’t worked with sponsors or businesses before, it would still be worthwhile to show off what I love about blogging and what I plan for the future in a media kit. You should too!
I’ve been doing some reading up on media kits and I thought I’d share what I’ve created for my kit based on a lot of good advice from bigger blogs I follow and love.
So if you have a small blog too, what should you include in your kit?
1. Write an introduction
Remember the better ‘About’ page you just wrote? Here’s your chance to use those tips and tricks again!
I told potential sponsors a little bit about myself and made it personal to make sure I connected. After all, I’m a real person back here and sponsors need to know I’m passionate about what I do.
2. Describe the theme of your blog
In a nutshell, what content do you create on your blog? What is your mission statement? Consider summarising your categories and writing a statement that defines the goals of your blog and how you go about achieving those goals.
Here is what I wrote for mine: “Love From Ginger is a place where arts, crafts and pretty paper goods collide to create inspiration for your kids, your friends, your work colleagues, your Nanna – anyone that loves a handmade project to make them smile. Offering weekly DIY projects, unique illustrated downloads and beautiful photography, this is the place to ignite the creativity we all have inside.”
3. Traffic Statistics
Now this is where I started to panic. I’m a long way off 158, 00 unique visitors a day. But then I realised I have a healthy Pinterest following, lots of lovely Instagram friends and a blog that is growing in traffic each month. Instead of just focusing on the bare facts, I also drew attention to the growth trends. In my kit, I put the following statistics:
Unique visitor average for the past 3 months
Page view average for the past 3 months
Percentage increase in traffic each month with a graph to show how that would look in 6 months time
Number of Pinterest followers & the monthly growth (in %)
Number of Instagram followers & the monthly growth (in %)
I left out Twitter because I only have a small number of followers so far and leaving out statistics that aren’t reflective of your growth is okay to do too.
4. Brief outline of my sponsorship rates/policies + services
It’s okay to say packages will be customised on discussion with the sponsor if you aren’t sure about this part to start with, but it’s a good idea to outline what type of sponsorship you could accept (sponsored posts, contributing to their site, sidebar advertisements).
5. The benefits of working with you
Here I highlighted my photography skills and how this translates to pin-able images. So while a sponsor might not get huge numbers of hits from my blog page, they’ll notice an intake of traffic to their brand from social media.
If you’re running out of time before Alt Summit to seek feedback from satisfied clients or collaborators, have a look through your blog comments. There will be lovely comments from you supporters that you can use to show how much people love your work.
7. Contact details with clickable links
You should have your media kit printed on quality paper to hand out at Alt Summit and as a PDF ready for sending with clickable links. Make it easy for potential collaborators to see the awesome content you have to offer on your blog and social media streams.
8. Photographs of your best content + branding
I fit all my information onto two pages using the same colours as my blog and high resolutions images of my best posts. Great quality images and consistent colours make your overall branding look neat and professional.
So there you have it. Even if you have a growing blog, you’re content is still amazing. Why not show it off? You just never know what collaborations could come from being proud of what you do.
Here are my top 4 favourite posts on how to create a media kit – go check them out too!
Shauna of Nubby Twiglet is a genious and has great ideas on media kit presentation